VUB banka is the second-largest bank in Slovakia, offering a full range of retail and commercial banking services. It provides financial solutions for individuals, businesses, and institutions, including loans, leasing, factoring, and asset management[1][2]. The bank targets over 50,000 firms and individuals, focusing on personalized advice and digital transformation[4]. Its unique selling proposition is simplicity, utility, and human-centric services, supported by a strong international backing from Intesa Sanpaolo[3]. VUB emphasizes environmental and social responsibility through its foundation[3].