Siam Motors Group (SMG) is Thailand's longest-established automotive company, founded in 1952 by Dr. Thaworn Phornprapha. It operates in six main business lines: automotive, automotive parts, construction & industrial, hospitality & lifestyles, education, and investments[1][3]. SMG offers a wide range of services including vehicle manufacturing, parts distribution, construction equipment, hospitality services, and educational programs[2][3]. Their target audience includes both local and international customers across various industries. The unique selling proposition is their commitment to quality, innovation, and social responsibility, combined with a strong legacy and international partnerships[1][2].