Rush Gold, operating as Rush, is an Australian financial technology company based in Sydney. Founded in 2016, it became a public unlisted entity in 2018. The company specializes in digitizing gold and silver bullion transactions, providing a peer-to-peer platform for buying, selling, and transferring precious metals. Rush offers a digital bullion platform that allows users to access investment-grade gold and silver 24/7 through a mobile app. Users retain full legal ownership of their physical bullion, which is securely stored in Brinks vaults in Australia. The platform features a low-cost structure with no minimum purchase requirements and competitive vaulting fees. It emphasizes security and compliance with financial regulations, ensuring a safe user experience. Rush primarily serves retail investors, millennials, and the emerging middle class in the Asia-Pacific region, as well as wholesale and sophisticated investors. The company is recognized for its innovative approach to transforming gold into a modern digital asset.