Prima AFP S.A. is a Peruvian private sector pension fund manager controlled by Credicorp. It manages private pension funds, including investment and collection of contributions, individual capitalization accounts, and provides life and disability benefits, funeral expenses, and senior retirement pensions[1][5]. The target audience is individuals and employers contributing to pension funds. The unique selling proposition is its comprehensive management of pension funds under a robust financial structure backed by Credicorp, offering secure and reliable retirement planning solutions. Visit their website at [http://www.prima.com.pe](http://www.prima.com.pe) and LinkedIn at [http://www.linkedin.com/company/prima-afp](http://www.linkedin.com/company/prima-afp).