Northrise University is a private, Christ-centered institution in Zambia, offering undergraduate and postgraduate programs in business, law, ICT, nursing, and theology. It aims to empower Zambian students to contribute to the country's economic development. The university's target audience includes local and international students seeking quality education. Services include academic programs, community service learning, and partnerships with international universities. The unique selling proposition is providing affordable, high-quality education that retains talent in Zambia, addressing brain drain and economic disparity while fostering a sense of community and social responsibility[1][3][4].