GS1 Mexico is a non-profit organization that facilitates the adoption of global standards, technology, and best practices to enhance business efficiency and digital transformation. They offer services like Codigo de Barras GS1, E-commerce solutions, and Codigo LEI. Their target audience includes small to medium-sized enterprises (SMEs) and large corporations across various industries. The unique selling proposition (USP) of GS1 Mexico is providing standardized solutions that enable businesses to operate efficiently across physical and digital channels, enhancing product visibility and supply chain management globally[1][3][5].