Grus & Grade Private Limited is an AgriTech and FinTech startup based in Bangalore, founded in May 2020 by alumni from IIM Indore, IIIT Delhi, and Delhi School of Economics. The company focuses on enhancing transparency, sustainability, and financial inclusion within the agricultural value chain, leveraging blockchain technology and financial services. It operates across six Indian states, engaging with over 20,000 farmers, 50+ Farmer Producer Companies, and numerous traders and vendors. The company offers a range of services through its UPAJGUGU platform, which utilizes blockchain for traceability and smart contracts in supply chains. Grus & Grade also implements precision agriculture techniques to improve crop quality and yield, while providing financial solutions such as credit underwriting and borrower scoring. With a commitment to democratizing access to technology and finance, the company aims to support smallholder farmers and other stakeholders in the agricultural sector. Grus & Grade has received recognition as one of India's top startups and has been awarded for its innovative contributions to the AgriTech space.