Freedom First Credit Union is a member-owned, not-for-profit organization serving Central and Southwest Virginia since 1956. Founded by seven General Electric employees, it has grown to manage over $1 billion in assets through mergers with other credit unions. The organization is governed by a volunteer board of directors and focuses on meeting the financial needs of its members, particularly those of modest means. The credit union offers a variety of banking services, including checking and savings accounts, loans, mortgages, and online banking. These services aim to provide better interest rates and lower fees compared to traditional banks. Freedom First serves over 60,000 residents and local businesses, emphasizing personalized banking experiences and community-focused financial services. Its mission is to help individuals prosper and communities thrive, with a strong commitment to supporting local projects and promoting diversity, equity, and inclusion.