eToro is a social trading platform founded in 2007 in Tel Aviv, Israel, by Yoni Assia, Ronen Assia, and David Ring. The company aims to make financial markets accessible to everyone, regardless of their background or experience. eToro has established itself as a leading network in social trading, known for its innovative approach. The platform offers a variety of services, including social trading, which allows users to follow and copy the trades of successful traders. eToro also features the OpenBook platform for user interaction and insights, as well as cryptocurrency trading, enabling users to trade a wide range of assets. Additional offerings include CopyPortfolios for diversified investments and commission-free stock trading in the United States. eToro's commitment to innovation ensures that users have access to the latest tools and trends in trading. With a global presence, eToro serves a diverse audience, making it a prominent player in the financial technology sector.