ET Money is a prominent fintech company based in Gurugram, India, specializing in wealth management and investment services. Founded in 2015, the company has seen substantial growth, with a fivefold increase in its user base and a fifteenfold rise in transactions in recent years. ET Money focuses on simplifying the financial journey for retail consumers through technology and mobile services. The company offers a wide range of financial products, including a direct mutual fund investment platform, access to stocks, multi-asset portfolios, tax savings tools, and insurance products. ET Money also provides financial health assessments and personalized investment advice through its ET MONEY Genius service, which has attracted over 76,000 active paying clients. Recently, ET Money was acquired by 360 One, which is expected to enhance its offerings and market presence. The company promotes a culture of innovation and collaboration among its team of over 250 members, dedicated to improving user satisfaction in personal finance.