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Ecom CFO

For series e-commerce brands, hope and gut decision making are not a winning financial strategy. Over and over, I've seen brands scaling past 8 figures running into the same core challenges: ❌ Their generalist accountants struggle with the nuances of e-commerce—they offer basic reporting but lack advanced financial planning. ❌...

Better

Better is a financial concierge assisting tech employees saving money in all financial verticals - Mortgage, Pension, Tax refunds, Insurance, etc. Launched in May 2022, we have already successfully helped thousands of employees save an average staggering amount of ILS 260,000 per person. Using a wide array of local financial...